Vol. 1 No. 1 (2018): Jan.-June, 2018

Articles

• The Role of Logo Design in Establishing Corporate Identity: A Visual Analysis

  S. Chan Duxiu (Author)

  1-5

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• Comparative Analysis of Data Visualization Techniques in Financial Decision-Making

  T. Chan Hong (Author)

  6-9

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• Effects of Visual Appeal of Packaging on Consumer Purchase Intentions

  Manuel P. Quzone (Author)

  10-13

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• Immersive Learning Environments: Assessing the Effectiveness of Virtual Reality in Managerial Training

  Kim Taipee (Author)

  14-17

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• Narrative Visualization in Advertising: Building Brand Stories that Resonate

  T. Stephan Steins (Author)

  18-23

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• Consumers' Perception towards User-Generated Content

  Dr. B. Anitha (Author)

  24-27

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